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Sellers
WHAT’S NEW IN REAL ESTATE FOR THE SELLERS?
As the real estate industry goes through a major shift in its commission policies (due to a lawsuit settlement made by the National Association of Realtors, Ithaca Home At Last (iHAL) addresses these changes by offering some unique programs.
Think about this… Is the cost of marketing a $200,000 home versus a $700,000 home really that much different? From a seasoned Broker’s perspective, the answer is emphatically, “NO.” Does it make sense to charge the same flat fee commission % for a more expensive home (For example, with a flat 3% listing fee, there is an increase of $15,000 commission for a $700,000 home marketed in a very similar many to the $200,000 home!) To address this, iHAL offers a variable rate commission program, which takes the price range difference into account and adjusts somewhat for this discrepancy. Also, why not let the SELLERS determine their level of service and marketing options, so that their bottom line comes out as healthy as possible? For example, if you’ve got a simple home that does not require staging, a floorplan layout, or aerial photography, should you be paying for this?
Sellers I Programs
iHAL’s unique programs for SELLERS include:
CONTRACT TO CLOSING
CONTRACT TO CLOSING program designed to assist For Sale by Owners once they find a buyer and agree on a purchase price. This program essentially serves as “insurance” that the transaction follows a schedule and closes on time. (ps- If you think you will net more being a FSBO, read the section on Multiple Offer Mastery below!)
VARIABLE RATE COMMISSIONS
VARIABLE RATE COMMISSIONS that offer a sensible fee option for getting your home sold. Factors include: price range, length of time on the market, marketing program choice by Sellers.
SELLER COUNSELING
SELLER COUNSELING to help formulate practices around compensation for Buyer’s agents, and how to best approach this new arena to produce the most effective results possible for the Seller.
MULTIPLE OFFER MASTERY
The days of showing buyers half a dozen or more homes to choose from are long gone. While For Sale by Owners will likely be able to attract a buyer with their sign or Zillow listing, having a fleet of hundreds of agents through our MLS system (that now includes other New York metro areas such as Buffalo and Rochester) will produce multiple offers that will serve to maximize Seller proceeds. But how to handle multiple offers without alienating buyers and agents is an art form that requires finesse and experience that only an agent with a solid track record of proven experience can accomplish. In most cases, statistics show that FSBO’s net is less than listing with agents, where multiple offers can increase the sales price by over 20% in many instances.
For an appointment to evaluate and discuss your Seller options,
CONTRACT TO CLOSING
My objective is to not only have a good impact on ourselves and our families but also to inspire, encourage, and affect long-term change in everyone we meet.
- I will never hurry you through the home-finding process.
- I go above and beyond to find off-market and ignored homes.
- I provide you the confidence-boosting counsel you need.
- I promise maximum care, detail, and devotion.
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I will help you find the property of your dreams.
The only name you need to know for real estate answers:
- Justin Nelson
- Boston Realtor
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- hello@example.com